So we're all familiar with the inverted triangle of journalistic storytelling: Headline at the tip top, followed by lede highlighting key points, followed by the body of the article or story, down near the base of the triangle. And usually this works just fine. Case in point: San Francisco on Fire / The Mayor of the town declares a state of emergency because he has run out of buckets for water. / The population of San Francisco does a bunch of things that we, the writers of